Scarlett was obsessed with digital behavioural tracking when the light bulb went on and she became obsessed with driving revenues with data products and services at the core. There is often an opportunity to take your data craft and apply it to a business problem that’s run in Excel/gsheets. Scarlett talks through her journey and how it created a new career for her. Lessons learned and things to not get hung up on as a data person included. This is how to get from maths to money.