So, you’re collecting data server side, or maybe it’s next on your strategic roadmap?  Great work already!  The advantages of server-side data collection are well documented: Good for data quality, user privacy, user experience, and you’re a step closer to regulatory compliance. And then what?  Join Doug for this exploration of business scenarios where server-side data collection unlocks potential, provides answers, and delivers competitive, commercial value. You’ll be able to take the business case to the board – and they’ll ‘get it’. Doug shares a plethora of use cases across industry verticals to incorporate into your data roadmap.